Indian Hotels Company (IHCL) has announced that its Taj brand has been recognized as India’s strongest brand across all sectors in the ‘India 100 2025’ report by Brand Finance. This marks the fourth consecutive year that Taj has received this honor.
Puneet Chhatwal, Managing Director and CEO of IHCL, stated, “We are honoured that Taj is India’s Strongest Brand across sectors, for the fifth time and four years in succession. This recognition reaffirms the deep trust and emotional connect Taj has with its stakeholders including our guests, partners and its dedicated team delivering the quintessential Tajness.”
He further emphasized Taj’s commitment to pioneering responsible change and showcasing Indian hospitality globally. The brand’s value increased by 22% to USD 664 million, maintaining its top position with a Brand Strength Index score of 92.2 out of 100 and an AAA+ rating.
Ajimon Francis, Managing Director of Brand Finance India, remarked on Taj’s enduring legacy: “Taj’s recognition as India’s Strongest Brand across sectors—now for the fourth time—reflects the timeless power of its legacy, its deep emotional resonance with consumers and its unwavering commitment to excellence.”
Taj’s growth strategy includes domestic expansion through an asset-light model and international ventures in locations such as Saudi Arabia, London, and the Maldives. Currently, Taj operates over 130 hotels in 14 countries.
The Indian Hotels Company Limited was founded by Jamsetji Tata in 1903 with The Taj Mahal Palace in Bombay. It now oversees a portfolio of brands including Claridges Collection, SeleQtions, Tree of Life, Vivanta, Gateway, and Ginger.
For more information about IHCL or any inquiries related to their properties or services: [email protected]
