Marriott Bonvoy, the global travel program of Marriott International, and Flipkart SuperCoins have launched a new dual loyalty integration in India. This initiative marks the first time a travel-retail loyalty program has been introduced in the country, allowing members to earn and redeem rewards across both platforms.
The partnership enables users to link their Marriott Bonvoy and Flipkart accounts. Members can now transfer Flipkart SuperCoins to Marriott Bonvoy points for hotel bookings or convert Marriott Bonvoy points into SuperCoins for shopping on Flipkart. The exchange rate is set at two Marriott Bonvoy points for one SuperCoin and vice versa.
This collaboration aims to make it easier for Indian consumers to access benefits from both companies. According to John Toomey, Chief Commercial Officer, Asia Pacific excluding China, Marriott International: “This strategic collaboration is an exciting step forward in how we bring more value to our Marriott Bonvoy members in India. By teaming up with one of the local leaders like Flipkart, we’re making it easier for millions of consumers to enjoy the benefits of travel and everyday rewards. With 159 hotels across 40 plus cities in India, we’re thrilled to bring our global travel program closer to Flipkart’s users, offering them unrivalled access to our tiered benefits and exclusive Marriott Bonvoy Moment experiences. In the coming months, we look forward to expanding this partnership to include international destinations and our extensive portfolio of hotels worldwide, further enriching the travel experiences of our members.”
Ranju Alex, Regional Vice President, South Asia, Marriott International said: “This collaboration not only enhances value for our existing members but also positions both brands to strongly to capitalize on India’s phenomenal travel growth. From holiday getaways to everyday purchases, members can now unlock cross-platform rewards that fit effortlessly into their lifestyle. It’s a customer-first approach that’s not just about earning points – it’s about making every moment, purchase, and experience count.”
Manjari Singhal, Head – Flipkart Travel added: “Over the years, we’ve focused on building experiences that add real value to our customers’ lives, and we’re proud to have shaped SuperCoins into one of India’s most rewarding and inclusive loyalty programs. In the context of this partnership, bringing Flipkart SuperCoins and Marriott Bonvoy points together means we’re not just rewarding transactions; we’re enriching lifestyles through shopping, travel, and stays. This collaboration strengthens our vision of creating a truly integrated, cross-category rewards ecosystem. Whether it’s shopping on Flipkart, booking a Marriott stay, or planning a trip on Flipkart Travel or Cleartrip, customers can now earn and redeem rewards in more meaningful ways.”
To take advantage of these benefits—including transferring reward points—customers must register as members on both platforms and link their accounts. Details regarding terms and conditions are available at https://flipkart.marriott.com/terms-and-conditions/.
